AI Insights · Timothy · January 2023
Top 5 Ultracasual Games on iOS in the US - Q4 2022
A look at the performance of the top 5 ultracasual games on iOS in the US during Q4 2022, including download rates, revenue, and active user trends.
Throughout the fourth quarter of 2022, the ultracasual gaming category on iOS in the United States saw notable performances from several top apps. Here's a breakdown of the key metrics for the top 5 ultracasual games.
Boba Recipe: DIY Bubble Tea from HIGAME Jsc experienced a significant surge in weekly downloads, starting with 1.4K in mid-October and peaking at around 166K by the end of the month. However, the downloads tapered off to approximately 31K by mid-December, before a minor resurgence to 44K in the final week of December. Active users followed a similar pattern, starting at 1.3K and peaking at 180K in early November, then stabilizing around 160K towards the end of the quarter.
AMAZE!!! by Crazy Labs showed a steady increase in weekly downloads, rising from 21K in late September to a peak of 127K during the last week of December. Active users also saw a consistent upward trend, starting at 211K and reaching 371K by the end of December.
Draw it from Kwalee Ltd maintained a stable weekly revenue, peaking at $500 in the final week of December. Weekly downloads fluctuated, starting at 24K in late September, peaking at 58K in late November, and ending the quarter at nearly 49K. Active users mirrored this trend, starting at 60K and reaching 111K by the end of December.
Pixel Demolish by Rollic Games saw its weekly downloads peak at 92K in early October. However, downloads declined steadily to around 5.7K by the end of December. Active users followed a similar downward trend, starting at 64K in late September and declining to 156K by the end of December.
Acrylic Nails! from Crazy Labs had an interesting performance with weekly downloads peaking at 88K in early November. Downloads then showed some fluctuation, ending the quarter at 50K. Active users increased from 34K in late September to 62K in early November, stabilizing around 48K towards the end of December.
These insights were derived from Sensor Tower data. For more detailed analysis and insights, visit Sensor Tower.
